FOR IMMEDIATE RELEASE:
Vettro Media (EMEA):
Rachel Pattison
rpattison@vettro.com
Travelex Enhances Customer Service and Sales Staff Efficiency with Vettro
Mobile CRM Manages Real-Time Information for
World's Largest Foreign Exchange Specialist
READING, UK – 13 August, 2007 – Vettro, a global leader in
mobile on-demand business applications, today announced the
sales staff of Travel ex, the world's largest foreign exchange
specialist, is using mobile applications from Vettro with the
BlackBerry® solution from Research In Motion (RIM ) (Nasdaq:
RIMM; TSX: RIM) to enhance customer service through real-time
business operations. With Vettro 360 for Sales & CRM ,
Travel ex synchronises its current Salesforce.com application
with its existing BlackBerry smartphones, maximising the effectiveness
of sales operations and performance in the field. The Vettro
implementation enables Travel ex's sales force to access and
react to real-time account information while on the road.
Financially successful foreign exchange services depend upon
sales representatives increasing and sustaining the volume
of transactions. Access to real-time information is important,
and sales representatives can now take action on accounts within
minutes to avoid delays and have customers conducting transactions
within the fastest timeframe possible, as opposed to spending
hours logging account updates at the end of each day or scheduling
an administrative non-selling day at the office. The sales
representative can immediately see the last action taken on
any account and proceed accordingly. Previously, sales personnel
had to contact the call center to receive customer information,
which was time consuming and created more burdens on the call
center staff. Fully deployed since March 2006, Travelex's sales
and account management employees are trained to use the application.
“Our sales team benefits from using Vettro 360 because they're
able to access their client and lead information from their
BlackBerry smartphones while on the road,” said Hannah Cleaver,
Salesforce.com Manager for EMEA, Travel ex. “Because
sales people can log a call or open a case on the road, that
means they're not calling the call centre to gather the information
they need for a client meeting. They can now enter feedback
directly after a meeting instead of logging in at the end of
a long day.”
Vettro 360 for Sales & CRM integrates seamlessly
with the capabilities of BlackBerry smartphones and allows
users to easily save emails or phone calls as sales activities
and synchronise their CRM tasks with Outlook or Lotus Notes
calendars.
“Vettro has a long history of delivering powerful applications
on the BlackBerry platform for field sales and services organisations,” said
Jeff McDowell, Vice President, Global Alliances at Research
In Motion. “This deployment is a great example of how Vettro
can help organisations enhance productivity and derive additional
value from their investments in the BlackBerry platform.”
The application is optimised for the needs of sales reps and
managers on the go by allowing them to interact with information
residing in single or multiple back office systems from a single,
unified mobile application. It can be updated, and even deleted,
completely over the wireless network, minimising the administrative
costs required to maintain a mobile application. Additionally,
the application remains fully accessible outside of wireless
coverage areas, and all data captured offline is automatically
transmitted when the user moves back into coverage.
"It is extremely important for us to deliver tools and
services designed to improve the performance of the mobile
worker,” said Joe Rymsza, President and CEO of Vettro. “Travelex
understands that its growing workforce deserves solutions built
around their unique real-time requirements rather than the
conventional enterprise extensions available today.”
About Vettro
Vettro is the preferred mobile application provider
of Global 2000 businesses. Geared to the execution-oriented
needs of today's mobile worker, the award winning Vettro 360
suite of applications make it easy for workers to do a better
job faster, wherever they are. Backed by premier carrier, device,
and Independent Software Vendor partners, Vettro 's suite of
mobile applications keeps field service, IT helpdesk, pickup
and delivery, and sales workers stay productive at close to
300 leading enterprises including Bell Mobility,
Carillion, Carey Limousines, Centrica, Cigna, Clemson University,
Cytyc, General Electric, Honeywell, Mac-Gray, Merrill Lynch,
SuperShuttle, Travelex, and YRC Worldwide. For more information,
visit http://www.vettro.com .
About Travelex:
Travelex is the world's foreign exchange and
international payments specialist. The group is also one of
the world's leading providers of outsourced travel money to
banks, travel agencies and other financial institutions.
The Group operates through its subsidiaries and branches in
four regions: the United Kingdom ; Europe, Middle East and
Africa (EMEA); Americas and Asia Pacific. The Group's activities
are organised into three divisions: Commercial Foreign Exchange
(CFX), Retail and Outsourcing.
CFX
Travelex is the world's specialist provider of cross-border
payment services. The business provides international payment
services and foreign exchange risk solutions for commercial
and personal customers, with products and services comprising
multi-currency spot contracts, forward contracts and options.
Retail
Travelex is the world's largest retail foreign exchange specialist,
with nearly 700 retail branches. The business principally operates
bureaux de change in airports and tourist locations. The business
sells banknotes and other foreign exchange and travel related
products by providing services to individuals travelling for
business and leisure purposes.
Outsourcing
The business provides outsourced travel money services by
supplying the foreign currency needs of financial institutions
and travel agencies by supplying both branch and additionally
by fulfilling the individual orders of their customers. Other
products and services include wholesale banknote fulfilment,
the distribution of insurance policies and the issuing of prepaid
cards.
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of Research In Motion Limited. RIM assumes no liability
and makes no representation, warranty or guarantee in relation
to third party products or services.
Copyright © 2007 Vettro Corp. All rights reserved.
